Hi everybody,
I'm Angela, from Italy, 31yo (nearly 32!).
I work (officially) as a Social Media Manager for an international company, but I'm actually a digital communication manager, even though this hasn't been recognised as an official role in my office - but all the people i work with know what I do and all my skills.
I've studied design, i speak 3 langs (+ italian), 1 master in digital mkt, lived for 2 y in London.
I'd like to speed up my growth and my carreer with a mba or an executive master, but I'm totally lost!
Considering the huge amount of money, I'm really scared of wasting my money/job for a path that won't help me in the future to grow and to learn as much as I can.
I'd like to become a mkt manager or a communication manager, I've seen both MBA (bocconi) or the ex. program at ESCP Business School - in particular, the MSc in Marketing & Creativity. In my dreams i'd like to study also in the US, even though right now it does not seem to be a super good idea, considering what's going on.. i'd avoid online courses cause i feel that most of the money you invest in these programs are related to all the relationships you create in the campus, in person.
Do you have any suggestion?
Thank you in advance for your kind support!
Totally In doubt
Posted Oct 05, 2020 11:02
I'm Angela, from Italy, 31yo (nearly 32!).
I work (officially) as a Social Media Manager for an international company, but I'm actually a digital communication manager, even though this hasn't been recognised as an official role in my office - but all the people i work with know what I do and all my skills.
I've studied design, i speak 3 langs (+ italian), 1 master in digital mkt, lived for 2 y in London.
I'd like to speed up my growth and my carreer with a mba or an executive master, but I'm totally lost!
Considering the huge amount of money, I'm really scared of wasting my money/job for a path that won't help me in the future to grow and to learn as much as I can.
I'd like to become a mkt manager or a communication manager, I've seen both MBA (bocconi) or the ex. program at ESCP Business School - in particular, the MSc in Marketing & Creativity. In my dreams i'd like to study also in the US, even though right now it does not seem to be a super good idea, considering what's going on.. i'd avoid online courses cause i feel that most of the money you invest in these programs are related to all the relationships you create in the campus, in person.
Do you have any suggestion?
Thank you in advance for your kind support!
Posted Oct 05, 2020 12:40
Labour markets are really national, especially in sales and marketing. What is the most respected qualification for marketing professionals in the country you are focussed on? For example, in the UK it would be a CIM award.
Posted Oct 05, 2020 16:39
Labour markets are really national, especially in sales and marketing. What is the most respected qualification for marketing professionals in the country you are focussed on? For example, in the UK it would be a CIM award.
I'm not looking for something specific to my country, cause I don't feel the need to stay here forever. On the contrary, i'd like to leave again and find a job in mkt or communication abroad.
Posted Oct 05, 2020 17:56
Labour markets are **really national**. There's very few qualifications that can open doors in every country: Harvard, Insead, LBS, Stanford, Wharton... If you are European and don't have the right to work in the USA then you might want to focus on one or two cities in Europe where you speak the business language and then focus on the qualifications that are most respected there: HEC in Paris; Imperial in London etc.
[Edited by StuartHE on Oct 05, 2020]
Posted Oct 05, 2020 18:52
you might want to focus on one or two cities in Europe where you speak the business language and then focus on the qualifications that are most respected there: HEC in Paris; Imperial in London etc.
Thank you for your answer.
So i.e. referring to my first post, SDA Bocconi or the Msc in Mkt & Creativity by ESCP are not recommended?
thanks again for your support.
Posted Oct 05, 2020 19:06
Bocconi is a great choice to work for L'Oréal in Milan; ESCP is a great choice to work for Hermès in Paris. Start with a hypothesis: where can you add the most value? Maybe with a company that imports from or sells to Italy, like Burberry in the UK?
Posted Oct 13, 2020 17:22
Work backwards: look at people who are currently doing the kinds of roles you're interested in, at the companies where you want to work. Ask: do they have advanced degrees in business? If so, which ones? LinkedIn is your friend for this kind of research.
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