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luxury brand management

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sean
Joined: 29 Apr 2007
Posts: 1
luxury brand management
Mon Apr 30, 2007 10:15 AM
Hi, I am Sean. Would you please advise me about the matter below ;
I am thinking of doing a MBA at Babson, Baruch, Fordham, Thunderbird, or GW. Which MBA school would you choose among 5 schools mentioned above if you were in my case? I have been working in fashion industry for 4 years and I am planning to work in luxury brand management field in US after pursuing a MBA. Please advise. Thanks.

[Edited by sean on 30 Apr 2007]

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masterXX
Joined: 26 Oct 2006
Posts: 37
luxury brand management
Thu May 03, 2007 03:05 PM
Hi Sean,
there is a quite detailed discussion Baruch, Fordham you might want to read in the following thread on this board:
www.find-mba.com/board/2112/2 and
www.find-mba.com/board/2112/3

You should not take it all that seriously... but there are some interesting infos too.
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copernicus

Joined: 25 Mar 2007
Posts: 81
luxury brand management
Thu May 03, 2007 04:40 PM
Hi, I am Sean. Would you please advise me about the matter below ;
I am thinking of doing a MBA at Babson, Baruch, Fordham, Thunderbird, or GW. Which MBA school would you choose among 5 schools mentioned above if you were in my case? I have been working in fashion industry for 4 years and I am planning to work in luxury brand management field in US after pursuing a MBA. Please advise. Thanks.


If you are truly interested in pursuing a career in this field, and want to get international experience look at the International University of Monaco.

Also the best schools in luxury brand management are in France....

going to any of the US schools you had mentioned will not help you in this field.
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laurentGRAILLE
Joined: 25 Aug 2006
Posts: 23
luxury brand management
Fri May 04, 2007 08:43 AM
If we talk about France too, I can add some info. In fact you'll find some schools offering specialized MBA in exactly the field you want to continue your career:

At ESSEC in Cergy-Pontoise you can do an MBA in International Luxury Brand Management.
Plus some other schools do so, which I haven't heard of before, such as IEMI - somebody else knows that school?

An interesting extra for you would be to study in Paris (or very near by like Cergy-Pontoise), where you have this high density of companies and activity of the fashion and luxury industry. You'll be able to make good contacts..

[Edited by laurentGRAILLE on 04 May 2007]

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LaVoz de Galicia

Joined: 13 Dec 2005
Posts: 175
luxury brand management
Sat May 05, 2007 04:22 PM
According to an article by the Wall Street Journal the following business schools should be considered if you want to focus on luxury brand management:

- Harvard
- NYU,
- Columbia
- HEC Paris
- the International University of Monaco
- SDA Bocconi in Italy
- IESE in Spain
- Tsinghua University in China (co-operating with HEC Paris)

However, ESSEC in Cergy-Pontoise actually seems to be the only MBA program fully devoted to (international) luxury brand management.

www.careerjournal.com/columnists/mbatrack/20060613-alsop.htm…

[Edited by LaVoz de Galicia on 05 May 2007]

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LaVoz de Galicia

Joined: 13 Dec 2005
Posts: 175
luxury brand management
Sat May 05, 2007 04:36 PM

Also the best schools in luxury brand management are in France...


If you take into account that Paris and Milano are probably the fashion and luxury goods capitals of the world HEC Paris, ESSEC and SDA Bocconi may the best options locationwise. Of course, New York, London, Hong Kong and Tokyo are not to be neglected in this regard, but it looks like of these places only New York can offer you advanced business studies related to luxury brands. In any case, I would take a close look on the schools' websites to see how strong their industry links really are.
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york
Joined: 22 Jul 2006
Posts: 93
luxury brand management
Mon May 28, 2007 08:27 AM
If you already know what kind of luxury goods interest you, you should take that into account too. As you will know, Switzerland is strong in high-end jewelry products, Germany and Italy are known for their luxury cars. SIMT (Stuttgart) and HHL (Leipzig) have some ties with luxury car makers such as Mercedes (DaimlerChrysler) and Porsche, which are both based in Stuttgart. Students at HHL in Leipzig (where the Porsche Cayenne is build) have done internships at Porsche, Mercedes and Audi:
www.hhl.de/index.php/Internship/122/0/
www.uni-simt.de/Career_Center.53.0.html

For everything related to fashion, France and Italy will surely offer you the best environment for an MBA in the field of luxury brand management. Italian luxury fashion brands are said to be the most highly regarded internationally.

[Edited by Admin on 04 Sep 2007]

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york
Joined: 22 Jul 2006
Posts: 93
luxury brand management
Mon May 28, 2007 08:44 AM
...Switzerland is strong in high-end jewelry products...


International University in Geneva ("watch capital of the world") offers a specialization in Luxury Management, but I am not sure whether this option is available within the MBA program.
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El Procastinator
Joined: 18 Jun 2007
Posts: 4
luxury brand management
Tue Jun 19, 2007 02:48 PM
In one word: L'Oreal.
I work in brand management and in luxury brand management (yes, both at once), and will not take an MBA because it focuses on brand management.

Any top MBA should help you land a job at the likes of L'Oreal. Look where the company recruits, this should give you an idea of which schools to target. If you're more interested in real luxury, a la couture brands etc, consider schools with good entrepreneurship programs.

In the US: Any top 10, preference for H, Columbia and Kellogg.
In Europe: Insead, LBS and IESE are where the brats hang out. ;-)
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laurentGRAILLE
Joined: 25 Aug 2006
Posts: 23
luxury brand management
Wed Jun 20, 2007 03:03 PM
Hello, I'm not surprised by what you say. So it's better to go for a good MBA than for the one with concentration in that field, but unknown otherwise.

I'm curious, did you do an MBA to build up your career in that sector? Would you say that it's helpful to be in the fashion capitals, Paris, and Milano? (I was just wondering, because I came up with this advice)
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Concern MBA

Joined: 25 Jan 2009
Posts: 12
luxury brand management
Sat May 02, 2009 06:26 AM

www.hhl.de/index.php/Internship/122/0/
.

This is not working!!
It is going to fees and financing
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Malia
Joined: 24 Sep 2006
Posts: 188
luxury brand management
Thu Dec 02, 2010 06:51 AM
MODSPE Fashion School, Paris, offers a specialized MBA program in International Fashion Brand Management.
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Evan2007
Joined: 06 Apr 2007
Posts: 209
luxury brand management
Tue Dec 07, 2010 09:08 AM
What about ESSEC's MBA in International Luxury Brand Management?
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pureadrenalin
Joined: 27 Dec 2010
Posts: 1
luxury brand management
Tue Dec 28, 2010 03:44 PM
Rather than look at the traditional Management schools, if you are wanting to specialise in luxury goods management, you should definitely look at the MBA in Luxury Goods Management offered by Mod'Art International in Paris. (www.mod-art.org)
Led by former Managing Director and President of Celine for the LVMH Group Patrice de Place, the University has very strong ties with all of the Parisian Maisons and has a very strong career placement service. I heard that almost all of their 2009 graduates are now placed in a role in their desired luxury field.
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maria_elizabeth
Joined: 01 Mar 2011
Posts: 1
luxury brand management
Tue Mar 01, 2011 10:56 PM
Hello,

I was wondering if you had any other information about this school and it's MBA program. I'm really interested in it but not sure how the degree will translate in the US. Any info you could provide would be most appreciated.

Thanks,
Maria
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Evan2007
Joined: 06 Apr 2007
Posts: 209
luxury brand management
Wed Mar 02, 2011 09:43 AM
SDA Bocconi in Italy has a new luxury brand program. That's probably one of the top-10 schools in Europe.
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luanna
Joined: 23 Apr 2011
Posts: 12
luxury brand management
Sun Apr 24, 2011 08:47 PM
Alma Graduate School has an MBA for Design, Fashion & Luxury Goods. It's a one-year program in Bologna, Italy. I'm currently a student now. One of the biggest draws for me was the relationship the school has with many major luxury corporations (Ferrari, Bulgari, Max Mara, Tod's, etc); many of the courses are taught by managing directors of these successful firms. Plus, with the scholarships and the honor loans, it's impossible for you to NOT have the funds to attend. If there were even any comparable programs in the States, it would have still been easier for me to go to this school than have to find the outside funds to do so. Plus, I'm spending a year living in Italy in an amazing program; does it get much better than that? If you have any questions, feel free to send me a msg.
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surbhi23
Joined: 13 May 2011
Posts: 1
luxury brand management
Sat May 14, 2011 11:33 AM
Hi,

I have been offered a place in MBA-luxury management, at International University of Monaco. Doea anyone have any idea about the job prospects for the university. Or any information about the uni, that might help me in taking the decision.

Thanks
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JK_Katherine
Joined: 21 Jun 2011
Posts: 16
luxury brand management
Wed Jun 22, 2011 03:15 PM
Hi,

I believe that it's difficult to make a choice where you mix up different courses that aim to very different objectives.

Brand Management, Luxury Management, Fashion Management are NOT the same.

Which firm would you like to work in?

Did you consider working in consulting for luxury and fashion after your MBA? That would provide you with a wider persective of what you can do and with many contacts. You may understand better what path you want to pursue.
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Duncan

Joined: 18 Apr 2011
Posts: 6007
luxury brand management
Thu Jun 30, 2011 10:22 AM
I don't think a luxury MBA is the best route for most people. Tale a look at this discussions: www.find-mba.com/board/20578/last/#post-20637
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hkp2
Joined: 29 Jun 2011
Posts: 1
luxury brand management
Thu Jun 30, 2011 04:39 PM
Does any have any suggestions on which luxury brand management programs companies recruit the most from? I'm seeking a program that has excellent ties with companies and via which, I'm most likely to find a job from.
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Duncan

Joined: 18 Apr 2011
Posts: 6007
luxury brand management
Fri Jul 01, 2011 01:21 PM
See my link above. Luxury brands do not mainly recruit from luxury brand programs.
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Laney

Joined: 18 Jul 2011
Posts: 2
luxury brand management
Tue Jul 19, 2011 03:21 PM
Hello.

I am exploring MBA's in Luxury Brand Management, with Fashion as a specialism.

I have a number of years industry experience and have recently taken my MA in Fashion Entrepreneurship, but I really want to go far in this field and I feel that studying this MBA may push my boundaries and take me that step further.

I would like to know if anyone has gone through the process of having a brand sponsorship or scholarship an MBA, and how does the funding work - would you need to pay for your own living expences and accomodation if they cover your fees, or is there funding that offers cover for all elements of your study year? Another thought I had was perhaps it is better to become an employee of such a brand prior to engaging in the MBA.

Any thoughts would be appreciated! Thank you.
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Duncan

Joined: 18 Apr 2011
Posts: 6007
luxury brand management
Tue Jul 19, 2011 03:32 PM
Since fashion is a low-pay industry with a high supply of quality graduates, I don't think there's very much employer sponsorship.

Many MBA programs award scholarships to the strongest candidates, the ones for which business schools would fight each other. They might cover some living expenses. However, there are very few MBAs in fashion and luxury and they are not well funded with scholarship monies.
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Laney

Joined: 18 Jul 2011
Posts: 2
luxury brand management
Tue Jul 19, 2011 03:38 PM
Thank you for your prompt reply. You have hilighted an area of doubt that had already been in my mind!

I have additionally been looking at the area of luxury craft - I have trained at Cordwainers and have a huge affinity for hand made, high quality, bespoke product. I also worked for one of the worlds renowned bespoke shoemakers whilst taking my MA - I may then choose to go down the route of luxury craft, as opposed to fashion.

Thank you for your insight!

[Edited by Laney on 19 Jul 2011]

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